What Makes IWC Special?

IWC is one of the oldest Swiss manufacturers of luxury watches. The IWC watches have become synonymous with stylishness and extravagance, due to the materials they are made of.

History of IWC

IWC was founded in 1868 by Florentine Ariosto Jones, an American engineer. Because wages were considerably lower in Switzerland than they were in the US, he moved his business there. Johann Heinrich Moser, a Swiss watchmaker, joined forces with Jones and allowed him to rent one of his industrial buildings in Schaffhausen. Like many watchmakers at the time, IWC also went through many rough patches. The market was filled to the brim with cheaper Chinese watches and simultaneously the price of gold had increased, which was quite an obstacle. Fortunately, the company managed to ride the tides and became another legendary Swiss manufacturer. An IWC watch can go well over $50,000 and seldom goes for just a couple of thousands of dollars.

Rarity & Exclusivity of IWC

First off, it’s a luxury watchmaker that uses in-house movements, which are costly. Second of all, pretty much all their watches are made of gold or platinum, metals that have never been cheap. In Europe, for instance, Rolex is somehow undermined by IWC. This stands to show that to some extent, their watches are a lot better in terms of mechanism and components. Many people are at a loss when it comes to understanding why their products are so expensive, but even the simple fact that the manufacturer is Swiss justifies it.