A classic handbag transcends seasons. And the Fendi Peekaboo bag is no exception. Launched in 2009 to the familiar Fendi fanfare, its reception mimicked the usual trending rise and fall but it was what came after that took many by surprise. Six years on and the tasteful top-handle bag is experiencing a renaissance, solidifying its ‘it bag’ status. In addition, the favorite to a flock of A-list actresses, including Gwyneth Paltrow, Jessica Parker and Amanda Seyfried; whether on the red carpet or out to lunch, it’s soulful and sleek, and highly sought after.

One of Fendi’s most popular sellers, the Peekaboo’s comeback is a testament to the bag’s timeless look. Also the luxury brand’s penchant for handbag reinvention. It’s countless looks range from chic and contemporary to stylish and sophisticated. Since the 1960s, Fendi has been respected for its innovative use of leather and fur so it’s no surprise that its cult Peekaboo is available in a wide range of colors and fabrics. Choose from soft-to-touch shearling fur or indulgent creamy leather, and to complete a traditional look? A simple suede interior. For those with a more playful side, contemporary variations champion contrasting materials and textures. Thus, one twist of the top latch reveals an interior of leopard print or even a pair of ominous-looking crocodile eyes. The truly discerning: the style mavericks, will recognize this as a character synonymous with the Italian label’s ‘Bag Bugs’ capsule collection.

Over at British department store Harrods, the fashion house has brought Rome to London.  Also, the Trace of Palazzo della Civiltà Italiana pop-up boutique mirrors Fendi’s grandiose new headquarters in Italy. Artistic duo Analogia Project created a scaled down replica that transports visitors back to the romance of the historical capital. Situated inside the Harrods Brompton Road display windows, the event ran until Sunday 30th August. Visitors are privy to exclusive product releases of Fendi’s most beloved bags: 2Jours. In addition, it comes in an array of new colourways. Two new variations of the ‘Bag Bug’ family, sweetly dubbed ‘Furrods’ and the most anticipated, the iconic Peekaboo in hypnotizing python skin.

Diligently handcrafted and hand stitched by master Fendi artisans, the ladylike Peekaboo comes in four sizes: micro, mini, medium and large. Prices start from $1,550 USD and move upwards to $5,500 USD. In addition, with the lauded Karl Lagerfeld, at the helm of the Fendi luxury empire, you know your Peekaboo has been in good hands. His innovative approach to fashion guarantees functionality: the Peekaboo’s collapsible front allows for more storage in less time. Wear it in the crook of your arm or slung across the body. Then, the Fendi Peekaboo bag will continue to seduce devotees across the globe. 

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